L.L.Bean has been around since before your granddaddy was a glimmer in his daddy's eye. And they've been doing it the same way since Leon Loeonwood started out in 1912: with honesty, integrity and products that are guaranteed, no matter what. That's something that you can hang your hat on as a consumer, but as a marketer, it's perhaps an even bigger dream. Look below to see how we had fun with LL's promise. 

L.L.Bean Outerwear

Below is a mobile banner that encouraged the user to swipe away the snow by touching the screen.

L.L.Bean Holiday

And for no other reason than gratuitous Instagram cuteness, puppies. Merry Christmas, y'all.

L.L.Bean Spring

L.L.Bean Back To School

LLBean Backpacks are guaranteed to be kid proof, no matter what kind of kid you have. Outdoors kid? All good. Beach bum? Yep. Even the arts-and-crafters and paleontologists, too. So we celebrated this invincibility by showing all the kinds of kids that have L.L.Bean backpacks and all the kinds of activities that L.L.Bean's backpacks are guaranteed to survive.